Yesterday I was playing Street-Fighter on the Playstation with my buddy and his 13-year old son.
Growing up in the mid 90’s I’d spent many an afternoon playing Street-Fighter II at the arcade halls.
Anyways… yesterday to everyone’s frustration I was on a winning streak 13-0.
Not because I’m so good at Street-fighter, (I haven’t played in years) but, because I used one character and one combination move, over and over again.
One move with one character that I had mastered years ago that is virtually unstoppable.
Even though my buddy’s 13-year old son knew every special move of every character, he could not stop Ryu’s flying knee sweep kick combo.
Yes, boring to watch – but I like to win.
When I trained in Wing Chun Kung Fu, my Sifu would have me hit the heavy bag with a straight punch… over and over again – sometimes for hours.
The straight punch combined with internal force is Wing Chun’s special move… the ‘Wing Chun one-inch punch’.
A move so powerful that it’s virtually unstoppable.
So… what does this have to do with you and your fitness business I hear you ask?
No matter what you do whether in sports, martial arts or business… you will need a special-go-to move that is unstoppable.
Your bread-n-butter move.
One move that you practice over and over again until you reach mastery.
If you’re a personal trainer, it could mean mastering a niche that you’re so knowledgeable in… that you’re the only possible choice in your chosen field.
Or, a media that you’re so good at… you have an unfair advantage against all your competition.
Whether it’s Instagram, Facebook, email marketing, SEO, Adwords, Youtube, joint ventures, networking, referral marketing or print media.
Practice one skill over and over again, then support it with others once you’ve reached mastery.
It’s difficult to master multiple skills simultaneously… so choose one then move onto the next one ONLY when you’ve reached excellence.
One skill mastered will beat 5 skills done average… just like my mate’s son who got his ass kicked playing Street-Fighter II.
So… find your bread-n-butter move and practice, practice, practice.