You might wonder how the following story applies to your fitness business but the lesson is an important one and, if followed… will be a profitable one.
Here it is…
Back in the early 2000’s during my backpacker days I used to do visa runs in and out of Australia to extend my tourist Visa (I’m originally from the UK).
Anyways… every few months I’d to fly to Bali, NZ, Thailand, Vietnam and wherever else I could snag a cheap flight so I’d get an extra 3-months stay when I returned to Sydney.
After 4 years of travelling I knew South East Asia like the back of my hand.
So, when one of my best pals from school (a real life Arthur Daley) wanted samples of knock-off Louis Vui*tton, wallets, purses and handbags, who better to call than yours truly?
A 7 days all expenses paid holiday to Bangkok… flight, accommodation, expenses – the whole shebang.
To mail two shoe boxes of samples to the UK.
How could I refuse an offer like that?
What went down during that trip is fodder for another email, but here’s the point;
If you want your prospects to take action on your website… whether it’s to fill in an optin form, send an enquiry or to buy one of your training programs… you must have an offer that is so good that they literally cannot refuse.
It’s the fastest and easiest way to instantly increase conversions without doing anything else.
And, something you can apply to your business right now.
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